Facebook ads Campaign advertisement strategy 2020

The strategy we need to know about Facebook ads Campaigns


When submitting Facebook ads and waiting for approval from Facebook, your ad is actually rejected outright. This can happen to anyone who has advertised their products through Facebook Ads. Well, here are the factors that you need to pay attention to in Facebook Ads ad campaigns so that your ads take optimal results:

1.First Ad Purpose

your goal is to make the ads duly bright. Because it is related to the tactics that will be applied. Do you advertise to increase the number of likes on your fan page? Or do you just want to guide other users to come to your landing page? Or maybe, you hope to provide guidance to your affiliate sales page? You should keep in mind that your goal is to make a bright ad.

2. Targeted Traffic

Who is the target of your ad? Make your target species. This is the advantage of advertising on Facebook, you can describe in detail the target of your ad. Starting from the location, education level, gender, age, field, and others. Bright targeted traffic.

3. Ad Design

Your ad design must be attractive. Choose a title that interests other users to click and come to your fan page. Next, describe what you have to offer briefly and clearly. The destination URL link must be bright and directed, the image must also be appropriate for the product or service that you are offering.

4. Budget and Advertising Offers Manage

your advertising budget. You can start experimenting with ads on Facebook. You can limit your advertising budget by considering the maximum amount in 1 day (eg $ 30 per day) or considering a budget within a limited timeframe (eg $ 30 per 30 days). After experimenting, you will know which is the best for placing your ad. In posting your ad you are faced with the option of Cost per Click (CPC) / pay per click or Cost per Thousand Impressions (CPM) / pay per 1000 views. CPC is more targeted if your advertising goals are for sales. CPC is commonly used on the right-hand side component of the Facebook Ads marketplace. Even though CPM is better for brand recognition. Use CPM on the newsfeed, because in the newsfeed people will immediately see your ad. Although on the right side of the veranda, once in a while people ignore it. Do not rush to use CPC or CPM, do the test with a minimal budget. Each ad will be different as a result.

5. Ad Delivery Schedule 

ad serving on Facebook is more flexible. You can limit when your ad serving schedule. Generally, advertisers choose weekdays or times when Facebook users are high.

6. Analysis of Advertisements

Facebook provides details of the work of your ads so that you can easily run the Analysis. This helps you see where your mistakes are and to correct them. So you have the opportunity to justify the quality of your ads. Your ad display can be stopped without delay if you hope to correct it. With such a potential your profit from Facebook Ads can increase.
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1 comment:

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